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New Media workflow design company launches to help M&E companies execute cloud migrations


Fusion Workflows brings together a renowned team of cloud workflow designers and experts to create and implement cost-efficient integrations across all types of digital media and distribution platforms


Fusion Workflows was forged during this time of global crisis, yet builds upon the long-recognized need for media companies of all sizes to evolve their infrastructure to dynamic and scalable cloud platforms. Cloud based workflows represent an opportunity to improve the inefficiencies in our current systems and the COVID pandemic has exposed the need to dramatically accelerate that migration. However, many companies struggle to understand what is involved in cloud migrations; the costs entailed and how it will affect the demands of their workforce, processes and tools. Fusion Workflows remedies these issues by providing clients a customized “Workflow Migration Guide” which acts as their design blueprint to rebuild their operations on scalable cloud infrastructure and software defined processes.

Fusion provides a holistic approach – working with their clients from inception through to deployment, enabling their clients to perform competitively in the global marketplace. Fusion provides a comprehensive initial analysis of workflow process and importantly, customizes business operations during the migration. The work continues post-migration to include training and onboarding, new software, security and documentation. This ‘one stop shop’ approach ensures that internal teams and systems are working in sync and without interruption.


The COVID crisis has forced media companies to create temporary hacks and interim cloud workflows but also exposed the need for them to develop a long-term cloud migration vision,” stated Mark Turner, Fusion Workflows’ Managing Partner. “Every company now needs a plan to effectively operate their business without ties to physical locations, on-premises storage or hardware processing. At Fusion we look forward to helping companies design their own cloud migrations


Fusion’s team comprises domain experts from the U.S. and Europe, who have designed and implemented cloud-based workflows and created first-in-market re-engineering standards. Fusion’s team has worked across all media industries including major movie and TV production, Visual FX, animation, sports, live broadcast, digital cinema, music and OTT streaming.


Fusion Workflows will lead the next generation of cloud migration and provide the industry with independent, trustworthy cloud workflows that are intentional and scalable.

For further information visit www.fusionworkflows.com or email press@fusionworkflows.com.

Fusion Workflows Cloud Team


Emma Clifford

Emma has driven change across TV newsrooms, analog and digital centers and lead teams to embed new toolkits and workflows across the BBC and ITV. Responsible for ‘Technology Business Change’ at ITV, Emma ran organizational transformation projects that oversaw the implementation of a fully digital supply chain, file-based delivery into the organization and new product catalog management.

Andrew Ioannou

Andrew has an engineering background with a strong operational, strategic and business focus. Since starting in traditional media workflows, he has transitioned into the emerging OTT space of content management, delivery and security enabling organizations to benefit from integrated systems.

Thomas Hughes

Thomas has spent nearly his entire career in media starting in local broadcast and most recently in Hollywood with digital, web and pay-tv distribution at MGM and Lionsgate.

At Lionsgate, Thomas oversaw consumer-facing OTT channels like Vidmark and Tribeca ShortList, as well as Lionsgate’s non-theatrical distribution including airlines, hotels and repertory businesses and led engagements with new and emerging technology companies.

Mitch Singer

Formerly Chief Digital Strategy Officer at Sony Pictures, Mitch originally joined the studio in 1990 as Counsel in the Litigation Group responsible for IP, new technology licensing and content protection. He has since gone on to lead innovation in media distribution as Chairman of the UltraViolet consortium and with numerous patents across a range of playback, protection and authentication systems. Mitch now helps companies develop their media strategy leveraging his organizational, commercial, licensing and product development expertise.

Daryll Strauss

Daryll has spent 28 years running software teams and building data systems for Hollywood -- most recently at Technicolor building the only true cloud system in the industry that manages 3 data centers, 1000 cores, and 10PB of content for 75-100 feature film and broadcast series simultaneously.

At Digital Domain Daryll’s team built compositing tool Nuke (later sold to Foundry) and created the first Linux based render farm.

Spencer Stephens

Spencer is an award-winning technology leader in media and entertainment with 20+ years’ experience as a technologist in production technology, cybersecurity & distribution technology for major Hollywood studios. As a former Sony Pictures CTO, Spencer has extensive hands-on experience with core technologies and standards: HDR, 4K, Mixed Reality, cameras, content protection, compression, streaming, and audio along with cybersecurity for AI systems and the application of AI.

Mark Turner

Mark is a creative strategist and technologist with a passion for finding innovative solutions to tough business issues. 25 years ago, Mark started his career in broadcast distribution, moving on to OTT, digital cinema, music, technology licensing and production technology for companies such as Disney, Microsoft, Dolby, Technicolor, Ryff, Eutelsat and BT.

On behalf of the major Hollywood studios Mark co-authored the 2020 MovieLabs paper “The Evolution of Media Creation: a 10 year vision for the future of Media Production, Post and Creative Technologies”.

Chris Vienneau

Chris has spent the last 25+ years developing tools and solutions for the entertainment industry for customers such as Disney, Electronic Arts, and Google. He began working in real-time 3D broadcast graphics and virtual sets, and then worked on the project to build a next generation compositing system to succeed Flame resulting in several novel patents and tools. For the last 12 years, Chris ran the worldwide group at Autodesk developing Maya, Arnold and Motionbuilder.

Erik Weaver

Amongst other clients, Erik runs special projects for the Entertainment Technology Center@the University of Southern California including their Production in the Cloud project which covers emerging techniques for transport, security, metadata, long-term storage, and the creation of an agnostic framework that unites key vendors and studios. Weaver served as exec producer of the cloud produced short films, The Suitcase, which utilized HDR, cloud-based workflows and live 360 (CAA People Choice Award Winner, 2017 Tribeca Film Festival) and Wonder Buffalo which employed volumetric capture, photogrammetry, ambisonic sound and interactivity.

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